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CTDA This Week - May 27, 2025

By Christina Hamilton posted 05-26-2025 23:00

  

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Tuesday, May 27, 2025

How Your Business Can sharpen Its Marketing Strategy

Many businesses’ marketing strategies grow dull over time. Here are some broad areas to focus on while looking to sharpen yours.

Brand New CTDA Website and Member Community

Our members are the lifeblood of the Ceramic Tile Distributors Association

 

We are therfore pleased to announce the initial launch of our and ; making it easier and more efficient for members to find each other, communicate, collaborate and engage in a safe, private forum.

 

Click here to learn more about .

 

Click here to learn more about updating your .

 

We hope you find this a new value-added benefit to your CTDA membership. Please engage and help us shape our community.

Presenting... TSP's New Name, Brand, Website and Logo!

With great excitement, the TSP Planning Committee announces that Total Solutions Plus has rebranded to Tile Solutions Plus with a new logo, colors and website. We are now TSP, The Tile Industry Conference, a partnership of CTDA, NTCA, TCNA and TCAA.

 

Visit our new website:

April ABI National Data

The AIA/Deltek Architecture Billings Index (ABI) dropped to 43.2 in April, down from 44.1 in March. This decline reflects an accelerated decrease in billing activity. Billings have decreased in 28 out of the past 31 months, following their initial drop into negative territory after the post-pandemic boom. New project inquiries decreased for the third month in a row in April, and the value of new design contracts has declined at the majority of firms for 14 consecutive months.

 

“Uncertainty as to the economic outlook continues to hold back progress on new construction projects,” said Kermit Baker, PhD, AIA Chief Economist. “Despite the slowdown in billing activity, architecture firms continue to navigate this business cycle quite effectively, as staffing at firms remains relatively stable and project backlogs are holding up better than expected.”

 

Key ABI highlights for April include:

• Regional averages: South (46.2); Midwest (44.4); West (42.1); Northeast (40.2)

• Sector index breakdown: institutional (46.3); mixed practice (firms that do not have at least half of their billings in any one other category) (47.6) commercial/industrial (40.5); multifamily residential (40.8)

• Project inquiries index: 48.0

• Design contracts index: 43.3

 

PS Firms are slow, but I believe they are preparing for the increase in demand and cannot let current staff go with the difficulty in hiring good people.

 

CTDA Online Education Courses Available!

Ideal for Salespeople and Installers.

 

Learn more about the educational offering by visiting

Coverings Recap 2025: Tariffs, Interest rates and M&A

 

View the full report by clicking .

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800 Roosevelt Rd., Bldg C-312, Glen Ellyn, Illinois 60137 P: 630.545.9415 F: 630.790.3095

 

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